Purposes of audio-visual promos: PROMOTE/MARKET - music videos + film trailers + game adverts (persuasive adverts) ex. League of Legends INFORM - college + university promos + public information (NHS) ex. Leeds Uni ENTERTAIN - music videos + film trailers + a short advert for a TV show ex. Big Game Spot - Marvel EDUCATE - tutorial services + public information ex. Government coronavirus LO1 Report : The purposes, approaches and contrasts between different audio-visual promos What is League of Legends? Told by Nevercake My first promo I have chosen is for a video game called League of Legends, which is produced by the company called Riot Games. The purpose of this promo is to promote and market League of Legends towards its audience of adult male gamers, who prefer the genre MOBA (multiplayer online battle arena) strategy games more than in comparison to a fast-paced shooting game. This promo is distributed across the Internet and can be shown ...
Completed In Progress/Being Upgraded Need to do Learning Outcome 1 - (pass/merit/distinction) Report purpose 1 - advertise/promote/market purpose 2 - inform purpose 3 - educate purpose 4 - entertain DISTINCTION - contrast and comparison Learning Outcome 2 (pass) Full proposal Goodwin's terminology - performance/narrative etc Mind map Content Mood board Costume Location Props Inspiration Gantt chart Production schedules Storyboard Annotated Lyrics Shooting Schedule Call Sheet Recce Risk Assessment Learning Outcome 2 (merit) Report 250 words, legal and ethical issues associated with your production regulation offence BBFC regulations OFCOM regulation watershed distribution how the video can be access Learning Outcome 3 (pass) photographs/video of setting up equipment rushes of video - original unedited clips offline edit - music video in order with no s...
Our production has reflected the consideration for legal and ethical issues. For example, we thought about health and safety when filming videos on the road by using an area of the road which was far away from being used and we constantly kept looking for cars oncoming and moved out of the way. This secured our safety and made sure we weren't injured or sued if we were hit by a car. It wasn't necessary for our group to create consent forms because we were all of age and we only included people in our group in the video. We also completed a recce and a risk assessment which made us think about the levels of risk and what could potentially cause harm on location when we were filming. Furthermore, we emailed the artist, their record label and messaged them on instagram to ask for permission for us to create a music video to their song to avoid any copyright or ownership issues. In addition, we would credit them either under the video in the description box when we would have up...
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