Rob Speranza Notes - UTC

The music video script - shape and form:

  • Music video scripts are often not as narrative as prosaic drama scripts 
  • They often take form of grids or are formulated with columns: one for the song lyrics, one for the corresponding content 
  • Listen to the song, brain dump, get the lyrics from the artist
Moodboard: 

  • colours, shapes, patterns, forms - what they are meant to evoke, what kind of emotions do you want from your audience 
  • Good moodboard - easy to feel, to understand, cohesive 
  • Bad moodboard - difficult to imagine/portray, seems disjointed, the images don't relate to each other
Storyboard: 
  • Usually need a narrative script, where things are coming from and whats happening before starting a storyboard 
  • thinking more about point of view, where the artist is going to feature, the angles for the camera, the camerawork
  • people hire storyboard artist for a film or music video production 
"Her Morning Elegance" Music Video: 
  • Stop motion - lighting shows the passage of time, the props on the bed - shows how it is like a dream, jagged
  • Stepping on pillows and putting clothes on, the journey through her day from home to work and back 
  • Attracts a bigger audience, promotes the artist and his music, different ways to see the artist, wearing black stands out against the white background and props and the woman wearing white - contrasting, different types of people who are coming together yet they always remain apart when they dance around each other on the bed and he disappears, 
  • Moodboard - simplistic, black, white, bed, pillows, clothes, splashes of colours for the clothes on the woman, purple scarf, 
  • Script - narrative, the activity on the screen is off or after the lyrics are said, 
  • Storyboard - basic drawing, woman stepping on the pillows, the woman and man dancing around each other, 


 

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